For hotels & guesthouses
The front desk that never sleeps
Guests ask the same questions at midnight as at noon — check-in times, parking, airport transfers, whether the pool is heated. Kelma learns your website and answers them instantly, in the guest's own language, and turns 'just looking' into direct-booking enquiries.
Sound familiar?
Enquiries arrive in every language
Tourists write in whatever language they think in. Every message that reception can't read — or answers a day late — is a booking that goes to an OTA instead.
OTA commissions eat direct bookings
Your best margin is the guest who books on your own site. But your site can't answer 'is breakfast included in the deal?' at 11pm, and Booking.com's app can.
Reception is busy with guests in front of them
Phone, walk-ins and website chat compete for the same two people. The website always loses.
What Kelma does about it
Answers from your actual content
Kelma crawls your site and reads your PDFs — room types, rates pages, policies, spa menus — and answers only from them. When it doesn't know, it says so and offers to connect the guest to reception instead of inventing a price.
Every language, automatically
The agent replies in whatever language the guest writes — no configuration, no translation project. Your content can stay in English.
Direct-booking leads, captured
When a guest is interested, Kelma collects their details and dates and emails them to reception with the full conversation attached — or books a slot directly through your Cal.com calendar for viewings, spa treatments or calls.
WhatsApp for guests who prefer it
The same agent can answer on WhatsApp — where most travel enquiries already happen — plus Messenger and Instagram, from one knowledge base.
What a conversation looks like
Avete il parcheggio? Arriviamo verso mezzanotte.
Sì — il parcheggio è gratuito per gli ospiti e la reception è aperta 24 ore su 24, quindi il check-in a mezzanotte non è un problema. Vuole che comunichi il suo arrivo alla reception?
Is the rooftop pool open in October?
Yes — the rooftop pool stays open through October, weather permitting, from 8:00 to 19:00. Would you like me to send you our October room offers?
Illustrative exchange — your agent answers from your content, in the visitor's language.
See it answer your customers' questions
Paste your website address and try your own agent free — no card, no setup call, live in minutes.
Frequently asked questions
It answers anything published in your content — rate ranges, seasonal offers, policies. For live availability it can hand over to reception, collect the guest's dates as a lead, or book through your connected calendar; it will not invent a price it doesn't know.
It automatically replies in the language the guest writes in — English, Italian, French, German, Maltese and dozens more — even if your website is only in English.
Yes. Every chat lands in your inbox; a staff member can jump in live, the AI pauses, and the guest sees the reply marked as coming from the team.
The free plan covers a trial on your real website. The Starter plan at €15/month includes 5M message tokens — roughly 1,500–2,500 answered questions — which comfortably covers most independent hotels, with no VAT added.