Kelma vs SiteGPT
SiteGPT alternative: Kelma vs SiteGPT
Both answer from your website. One starts at €0 with branding removal at €15; the other starts at $39 with branding removal for another $39.
SiteGPT is a solid "chatbot trained on your site" product with honest flat pricing — no per-resolution fees. But it has no free plan (7-day trial only), its Starter plan counts both the visitor's question and the AI's reply against your 4,000-message quota, and removing the SiteGPT badge is a +$39/month add-on. Figures from sitegpt.ai/pricing as of July 2026.
Kelma starts free (an agent that's never deleted), and Starter is €15/month for 5M message tokens — roughly 1,500–2,500 AI replies with branding removal, a second agent, and every messaging channel included. SiteGPT's equivalent spend for a de-branded bot is $78/month.
Kelma vs SiteGPT at a glance
| Feature | Kelma | SiteGPT |
|---|---|---|
| Free plan | Yes — never deleted | No — 7-day trial |
| Entry paid plan | Starter — €15/mo | Starter — $39/mo |
| Capacity on entry plan | ~1,500–2,500 AI replies | 4,000 messages (visitor + AI messages both count ≈ 2,000 exchanges) |
| Remove branding | Included on all paid plans | +$39/mo add-on |
| Agents / chatbots at entry | 2 | 1 |
| API access | All paid plans | From Growth ($79/mo) |
| Channels | Web, Telegram, Slack, SMS, phone, email (WhatsApp, Messenger & Instagram coming soon) | Web widget + integrations |
| Human takeover | Live inbox with presence + routing | Human escalation supported |
| Knowledge refresh | Re-sync any source anytime | Manual on Starter; auto-refresh from Growth |
| Currency & VAT | EUR, no VAT added | USD, taxes may be added |
SiteGPT figures from sitegpt.ai/pricing, checked July 2026: Starter $39/mo (1 chatbot, 4,000 messages, 1,000 pages), Growth $79/mo (2 chatbots, 10,000 messages, API), Scale $259/mo (3 chatbots, 40,000 messages); branding removal or +5,000 messages each +$39/mo; both sides of a conversation count as messages; message capacity varies with the model split you choose.
Choose Kelma if…
- €15/month for 5M message tokens — roughly 1,500–2,500 AI replies — versus SiteGPT's $39/month for 4,000 counted messages (user + AI both count).
- A real free plan to start on — SiteGPT has no free tier, only a 7-day trial.
- Branding removal included from €15/month — SiteGPT charges +$39/month for it.
- 2 agents on Starter (SiteGPT: 1 chatbot), API and webhooks on all paid plans (SiteGPT: API from $79 Growth).
- Telegram, Slack, SMS, phone calls and a support email address are all included on every plan — no per-channel gating. WhatsApp, Messenger and Instagram are in review with Meta and land for everyone at no extra cost.
- EUR pricing, no VAT added.
Choose SiteGPT if…
- You want a slider to split your quota between big and small models explicitly.
- You need very large site crawls on higher tiers (Scale handles 50,000 pages).
- You prefer a US product with a long track record in exactly this niche.
Try the difference on your own content
Paste your website address, watch Kelma learn it, and ask it your customers' hardest questions — free, no card, and your agent is never deleted.
Frequently asked questions
SiteGPT counts every message — the visitor's question and the AI's answer each consume quota, so 4,000 messages is about 2,000 Q&A exchanges, fewer if you weight toward the larger model. Kelma meters tokens: 5M tokens on Starter is roughly 1,500–2,500 full replies. Comparable capacity — at €15 versus $39.
On Kelma, nothing — it's included in every paid plan from €15/month. On SiteGPT it's a +$39/month add-on, so a de-branded starter bot is $78/month.
Yes — the free plan includes an agent trained on up to 3 sources with 50K message tokens a month, and it's never deleted for inactivity. SiteGPT offers a 7-day trial, after which the minimum is $39/month.
More comparisons
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Competitor names and trademarks belong to their respective owners. Figures reflect each vendor's public pricing pages as of July 2026and may have changed — always confirm on their site. Spotted something outdated? Tell us via the chat widget and we'll fix it.